Our Inception

About Us

We are a young team.
And yes, a little unreasonable.

As George Bernard Shaw once said, “The reasonable man adapts himself to the world. The unreasonable one persists in trying to adapt the world to himself. All progress, therefore, depends on the unreasonable man.”

That belief drives us.

At Hero Lectro, we are challenging the way India moves, reimagining mobility to be cleaner, smarter, and more sustainable. Because the future of commuting isn’t just about reaching faster, it’s about moving responsibly.

Our electric cycles are designed to reduce dependence on fuel, lower emissions, and make everyday travel more efficient without compromising on comfort or performance.

Backed by Hero’s legacy and powered by innovation, we build products that fit seamlessly into your lifestyle — whether it’s your daily commute, a quick errand, or a ride that clears your mind.

Because every ride has the power to make a difference.
For your health. For your city. For the planet.

This isn’t just a new way to ride.
It’s a better way to move forward.

India ki Ride. India ki Pride.